by Staff writer
Swedish clothing company H&M is currently facing plenty of backlash from the ad featuring a black boy wearing a sweatshirt that says, “Coolest Monkey In The Jungle.”
Since the ad has gone viral, H&M has issued an official apology.
“We’re deeply sorry that the picture was taken, and we also regret the actual print. Therefore, we’ve not only removed the image from our channels, but also the garment from our product offering,” the clothing retailer said in an official statement.
In another post they added, “…we have got this wrong and we are deeply sorry. We have a responsibility to be aware of and attuned to all racial and cultural sensitivities – and we have not lived up to this responsibility this time.”
But, surprisingly, a woman who claims to be the mother of the black child in the ad has said she didn’t see anything wrong with the advert.
The supposed mother of the black boy, Terry Mango, responded on social media to opinions about the insensitive ad, saying, “That’s my son… I’ve been to all photo shoots and this was no an exception, everyone is entitled to their opinion about this.”
She added, “This is one of hundreds of outfits my son has modeled… stop crying wolf all the time, unnecessary issue.”
On Facebook, Terry Mango identifies herself as a Kenyan woman who works in Sweden.
Meanwhile, music don P. Diddy has offered the young boy a $1 million dollar contract with Sean John.
Let’s see if his mother approves of this one.
Let us know what you think below.